PGAL partnered with Moment Factory to lead content direction and design integration for the Digital Journey at Newark Liberty International Airport’s Terminal A - a public art and media program that brings New Jersey’s story to life through immersive digital experiences.

Client
Port Authority of New York & New Jersey
Construction Delivery
CMAR
PGAL Scope
Full Architectural Services, Interior Design
Completion Date
2023
digital display installation

Upon entering the terminal, travelers are greeted by large-scale digital displays at each check-in island, introducing a strong sense of place while offering branding opportunities for airlines. Positioned above the security checkpoint, a wide-format media wall further captures the spirit of New Jersey, setting the tone for the passenger journey ahead.

Post security, travelers transition into an expansive, light-filled commercial plaza overlooking the airfield and New York City skyline. At its heart stands the “Forest of Firsts”, a striking installation of digital towers that celebrate the state’s rich legacy of innovation and cultural milestones. This signature moment in the terminal journey blends storytelling and architectural expression, creating a vibrant focal point for passenger engagement.

art installation
tall digital towers