PGAL collaborated with restaurateurs Michael Rosen, Richard Blais, and Jon Sloan to transform a former industrial warehouse in San Diego’s Little Italy into The Crack Shack’s flagship location.

Client
The Crack Shack
Construction Delivery
CMAR
PGAL Scope
FF&E, Full Architectural Services, Interior Design
Completion Date
2015
Crack Shack Little Italy

This adaptive reuse project reimagines the existing metal structure into a vibrant, open-air dining destination that celebrates Southern California’s climate and culinary culture.

The design introduces a semi-enclosed “living room” featuring an open-flame fireplace and multi-screen LCD TV, fostering a relaxed, communal atmosphere. A newly constructed shed structure houses an outdoor/indoor bar, seamlessly connecting the indoor and outdoor spaces. The expansive patio includes a trellis-covered dining area, firepit, tree-counter bar-top, and a bocce ball court, encouraging guests to linger and engage in casual recreation.

Custom, light-hearted murals add a whimsical touch, reflecting the brand’s playful identity. The layout supports efficient counter service while offering diverse seating options that accommodate both small gatherings and larger groups.