Projects
Joie Baby Retail Renovation
Carlsbad, CA
This 2,631-square-foot retail renovation creates a welcoming environment for Joie Baby, a global brand known for its high-end baby gear.

Designed to support both brand identity and customer engagement, the space balances product presentation with an intuitive customer experience.
Custom millwork serves as a defining design element throughout the store, incorporating product-specific displays that showcase key merchandise while reinforcing the brand aesthetic. Coordinated graphics and signage are integrated throughout the space to create a cohesive visual experience from entry to point of purchase. New lighting enhances product visibility and supports a comfortable shopping environment, while durable luxury vinyl tile flooring provides a practical solution for the demands of a high-traffic retail setting.
The project also includes a thoughtfully designed reception and cash wrap area with integrated point-of-sale functionality, along with a 662-square-foot back-of-house storage room that supports efficient daily operations. The result is a retail environment that balances brand expression, product presentation, and operational functionality.